Best All-You-Can-Eat Sushi in Greenville, NC
MASA
Sushi Sake & Grill + Bar
Greenville's top-rated Japanese restaurant. Enjoy unlimited fresh sushi, sizzling hibachi, handcrafted signature rolls, and premium cocktails & sake.
Value & Savings
All-You-Can-Eat Pricing
Unlimited rounds of fresh sushi, hibachi, signature rolls, appetizers, and desserts. Choose the tier that fits your appetite.
Lunch
Mon – Thu
per person
All-You-Can-Eat sushi, hibachi, rolls, appetizers & desserts
11:00 AM – 3:30 PM
Dinner
Available Anytime
per person
Complete AYCE experience with expanded dinner selections
Full dinner menu
Premium
Available Anytime
per person
Everything in Dinner plus premium rolls and deluxe sushi platters
Premium Rolls & Deluxe Platter
Weekly Deals
Specials & Promotions
Save even more with our weekly specials. Something for everyone, every day of the week.
Healthcare Appreciation Night
Every Monday
10% OFF AYCE
Valid with Healthcare / Hospital ID
Ladies Night Sushi & Sake
Every Wednesday
10% OFF AYCE for Ladies
Birthday Celebration
Any Day
Birthday Guest Eats FREE
With 3 paying guests · Valid ID required
ECU Student Discount
Every Day
10% OFF
Valid with ECU 1 Card
Kids Eat Free
Mon – Wed
FREE for Ages 10 & Under
3:30 PM – 5:00 PM
Our Offerings
Dining Menu
From fresh sushi and sashimi to sizzling hibachi and signature rolls — explore our full dining menu.
All-You-Can-Eat
Lunch from $20 | Dinner ~$30
Appetizers
Edamame
Gyoza
Pan-fried dumplings
Spring Rolls
Shumai
Crab Wontons
Takoyaki
Rock Shrimp
Agedashi Tofu
Red Snapper
Yellowtail Jalapenos
Tuna Tataki
Buffalo Wings
MASA Wings
House SpecialSoups & Salads
House Soup
Miso Soup
House Salad
Seaweed Salad
Kani Salad
Mango Kani Salad
Avocado Salad
Salmon Sashimi Salad
Shake Up Your Night
Bar Menu
Signature cocktails, premium sake, soju flights, and more.
Tokyo Ferris Wheel
12 shots on a spinning wheel — $55
Signature Cocktails
TOKYO Sunrise
Vodka, Pineapple, Coconut, Grenadine
Green Tea Jameson
Jameson, Peach, Green Tea
MASA Punch
House SpecialVodka, Peach, Coconut, Cranberry, Pineapple
Electric Banzai
Vodka, Rum, Gin, Tequila, Blue Curacao, Citrus
Godzilla
Melon, Citrus
Golden Margarita
Tequila, Grand Marnier, Lime
Mai Tai
Rum, Almond, Orange, Lime
Happy Buddha
Rum, Pineapple, Coconut
Long Island Iced Tea
Gallery
A Taste of MASA
Office & Events
Catering Menu
Perfect for office lunches, meetings, and team events. Minimum order $100. Includes plates, napkins, chopsticks, and serving utensils.
Ready to Order?
Build your catering order online — pick items, choose a date, and we'll handle the rest.
Minimum order $100 · Free plates, napkins & utensils included
Office Catering
Feeds 8-12 per tray
Boxed Meals
Individual meals
Chicken Hibachi Box
Best SellerChicken, fried rice, vegetables
Steak Hibachi Box
Steak, fried rice, vegetables
Shrimp Hibachi Box
Shrimp, fried rice, vegetables
Sushi Box
California roll, Spicy tuna roll, Seaweed salad
Our Story
Why Greenville Chooses MASA
MASA Sushi Sake & Grill + Bar is one of the best Japanese restaurants in Greenville, North Carolina, located at 704 SE Greenville Blvd — just minutes from East Carolina University (ECU) and the Greenville Convention Center.
Our mission is simple: deliver an exceptional All-You-Can-Eat dining experience with the freshest sushi, sizzling hibachi, handcrafted signature rolls, and a full bar of cocktails and premium sake. Whether you're a student looking for affordable AYCE sushi, a family celebrating a special occasion, or an office manager planning a catering order, MASA has you covered.
What makes MASA stand out? Our chefs prepare every dish to order using fresh, high-quality ingredients. The atmosphere blends modern Japanese design with warm hospitality — think vibrant lanterns, a lively bar scene, and a welcoming team that treats every guest like family. With AYCE lunch at $19.95 (Mon-Thu), dinner at $32.95, and our most popular Premium tier at $36.95 (with premium rolls & deluxe platters), we offer some of the best value for Japanese dining in all of eastern North Carolina. Plus, ECU students get 10% off with their 1 Card!
Location: 704 SE Greenville Blvd, Greenville, NC 27858 (near ECU, Greenville Mall, and I-264). Free parking available. Wheelchair accessible with ample parking.
A Wiserise Hospitality Group restaurant — proudly serving North Carolina
Why MASA Is One of the Best Sushi Restaurants Near You
Top-Rated in Greenville
4.5 stars from 469+ Google reviews. Trusted by ECU students, local families, and visitors since day one.
Fresh, Never Frozen
Our sushi-grade fish arrives fresh daily. Every roll, sashimi, and nigiri is handcrafted to order by our experienced chefs.
Unlimited AYCE Value
All-You-Can-Eat sushi, hibachi, appetizers, and desserts. Lunch $19.95 (Mon-Thu), dinner $32.95, Premium $36.95. Unbeatable value in eastern NC.
Perfect for Any Occasion
Date nights, family dinners, ECU game days, office catering, and celebrations. Conveniently located on Greenville Blvd near ECU.
Common Questions
Frequently Asked Questions
Everything you need to know about dining at MASA Sushi in Greenville, NC.
Have more questions? We'd love to hear from you.
Visit Us
Location & Hours
MASA Sushi Sake & Grill + Bar
Greenville's Modern Japanese AYCE Restaurant
Hours
Download Our App
Order ahead, earn rewards, and get exclusive deals on the MASA app.